A pull up banner is a type of banner that is most commonly known for indoor uses. However, it is quite versatile that it can be used practically anywhere. It is best for seminars, exhibitions, conventions, and many more. As long as you can design it to fit the occasion, then it can be used there. Now, the word design is what we are emphasizing here. The design of a pull up banner is very important because it heavily affects the potential of the pull up banner itself. A pull up banner holds great advantages innately, mostly when it comes to convenience and versatility. However, to make it much better, you have to be able to design it well. If you wish to find out more you can visit www.professorprint.com.
1. Flow of Banner
You have to remember that people read from top to bottom and from left to right, or the opposite in certain places or countries. Now, this information is very important and useful especially if you are aiming to design an effective banner. The content of your banner must be put according to this banner flow so that the reader of your banner does not get confused when they are reading your banner, especially if the content of your banner is separated into separate paragraphs or boxes. People need to easily find the continuation of the end of their paragraph without having to circle around the design of the pull up banner. So, make sure that you create a layout that is simple and easy to understand according to the common eye flow of people.
2. Banner Color
Choosing bright color is one of the easiest way you can attract and make people think a certain way about you because colors can really trigger certain emotion and impression. Ideally, you should pick colors that are bright so that you can stand out among the crowd. You should also consider the combinations between colors; they need to work well with each other. Other than that, you also have to think about the contrast between the color of the background and the color of the text or font. They need to be in high contrast between each other so that they can be easily seen and read. For example, if you choose a light colored background, then you should pick dark color for the text.
Choosing the right font is also important for a pull up banner design because it determines whether or not people will read the content of your banner. If you choose a font that is overly fancy, usually it will get difficult to read and people won’t like it. So it is highly preferable that you choose font that is straightforward and simple so that it will be more comfortable to be read. You can try to tweak it a little in certain parts of the banner, for example making certain sentences larger than the rest especially for the headline, and making it appear bold. This can add emphasize and attract people even from a distance.